Vision & Mission

OUR VISION
To communicate Christian hope to people around us

OUR MISSION

CBCSDRB’s mission is to bring the gospel of Jesus Christ in word and song through a radio ministry that will minister to people in San Diego and Tijuana

Our Mission:
To proclaim the person of Jesus Christ by means of Christian Contemporary, Gospel, and Inspirational music, combined with the Word of God programming.
To draw people to a saving knowledge of and personal relationship with God’s only Son, Jesus Christ.
To support and strengthen individuals and families by communicating principles of “biblically-based, godly” living.
To provide a wholesome, attractive radio format which will reach the greatest number of people.

Our Goals:
Adhere to the teaching of the Bible for faith and practice.
Air short programs with a devotional, inspirational, informational and challenging presentation.
Provide public service time to area churches and organizations.
Produce public affairs programming relative to issues of community-wide interest.
Sponsor Christian speakers, music concerts and other outreach programs.
Broaden the coverage area through Internet broadcast and other radio stations.
Adopt, as financially able, the latest technological advances to enhance
the effectiveness of the radio station.

As a result of this, it is our aim for our listener’s to:
know that they are cared for and are not alone;
feel a sense of hope and assurance in life;
form a positive view of the Christian faith;
sense the touch of God in their lives;
challenge their own thinking;
experience our friendship and a sense of community;
connect, via our careline, with a local Christian church